
CRM & Sales
Pipedrive
From $14G2 4.3 · 3,172 reviews
Sales teams at SMBs and growing companies that want an easy-to-adopt, pipeline-first CRM focused on activity-based selling, deal tracking, and lightweight automation without the complexity of enterprise CRMs.
Quick overview
- Pricing
- $14/seat/month (billed annually)
- Plans
- No free plan (free trial available). Lite $14, Growth $39, Premium $49, Ultimate $79 per seat/month billed annually; monthly billing costs more (annual saves up to 42%). These four plans replaced Essential/Advanced/Professional/Power/Enterprise in 2025. LeadBooster (chatbot, live chat, Prospector, web forms) is bundled in Premium.
- G2 rating
- 4.3 / 5.0
- Comparisons
- Featured in 1 comparison
Key features
- Visual deal pipeline with customizable stages and drag-and-drop deal management
- Sales automation (workflows, activity reminders, task scheduling) and email sync/tracking
- Lead capture tools (web forms, chatbot, live chat, Prospector); bundled in Premium, add-ons on lower plans
- Reporting and dashboards (custom reports, goals, forecasting, revenue insights)
- Integrations and API (Google/Microsoft, Slack, Zoom, accounting tools) plus mobile apps
Pros
- Very intuitive UI and fast onboarding for reps
- Strong pipeline visibility and sales activity tracking
- Good automation and integrations for the price tier
- Flexible customization for pipelines, fields, and reports
Cons
- No always-free plan; costs can rise with higher tiers and add-ons
- Marketing automation and service/support features are less robust than all-in-one suites
- Advanced analytics, permissions, and governance are limited compared with enterprise CRMs
