Which crm & sales tool is right for you? Compare features, pricing, and user reviews to make the best choice.
Sales teams at SMBs and growing companies that want an easy-to-adopt, pipeline-first CRM focused on activity-based selling, deal tracking, and lightweight automation without the complexity of enterprise CRMs.
SMBs and mid-market teams that want a customizable, automation-friendly CRM with strong value pricing and a broad ecosystem (Zoho apps + third-party integrations) for sales pipeline management, reporting, and multi-channel outreach.
| Feature | Pipedrive | Zoho CRM |
|---|---|---|
| Pricing | $14.90/user/month | $14/user/month |
| G2 Rating | 4.3 (2,000 reviews) | 4.1 (2,800 reviews) |
| Capterra Rating | 4.5 | 4.3 |
| Best For | Sales teams at SMBs and growing companies that want an easy-to-adopt, pipeline-first CRM focused on activity-based selling, deal tracking, and lightweight automation without the complexity of enterprise CRMs. | SMBs and mid-market teams that want a customizable, automation-friendly CRM with strong value pricing and a broad ecosystem (Zoho apps + third-party integrations) for sales pipeline management, reporting, and multi-channel outreach. |