HubSpot Sales Hub vs Freshsales
Which crm & sales tool is right for you? Compare features, pricing, and user reviews to make the best choice.
HubSpot Sales Hub
From $7Free plan
G2 4.4 · 14,342 reviewsSMBs and mid-market teams that want an easy-to-adopt CRM tightly integrated with marketing, service, and content tools, plus strong sales engagement (sequences, meetings, tracking) and scalable automation as they grow.
vs
Freshsales
From $9
G2 4.5 · 1,223 reviewsSMBs and mid-market sales teams that want an easy-to-adopt CRM with built-in calling/email, strong pipeline management, and automation without heavy admin overhead.
Side by side
 HubSpot Sales Hub |  Freshsales | |
|---|---|---|
| Pricing | Free; Starter from $7/seat/month (billed annually) or $20 monthly | $9/user/month (billed annually) |
| G2 Rating | 4.4 (14,342 reviews) | 4.5 (1,223 reviews) |
| Best For | SMBs and mid-market teams that want an easy-to-adopt CRM tightly integrated with marketing, service, and content tools, plus strong sales engagement (sequences, meetings, tracking) and scalable automation as they grow. | SMBs and mid-market sales teams that want an easy-to-adopt CRM with built-in calling/email, strong pipeline management, and automation without heavy admin overhead. |
Pros and cons
HubSpot Sales Hub
Pros
- Fast setup and intuitive UI with strong adoption across teams
- Excellent native integration across HubSpot (Marketing/Service/Operations) and large app marketplace
- Strong sales productivity features (sequences, scheduling, templates, tracking)
- Good reporting and automation capabilities that scale with higher tiers
Cons
- Costs can rise quickly as you add seats, hubs, and higher-tier features
- Some advanced customization/permissions/automation require Professional or Enterprise tiers
- Reporting and data model can feel limiting for very complex enterprise sales operations compared with heavier CRMs
Freshsales
Pros
- Clean UI and quick setup compared to many CRMs
- Strong built-in communications (email + phone) for reps
- Good automation and pipeline customization for SMB needs
- Integrates well with the Freshworks ecosystem and common business tools
Cons
- Advanced customization and reporting can be limited vs. enterprise CRMs
- Some key features are gated behind higher tiers
- Occasional sync/telephony quirks reported depending on region/provider
Marcus Williams