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CRM & Sales

Salesforce Sales Cloud vs Zoho CRM

Which crm & sales tool is right for you? Compare features, pricing, and user reviews to make the best choice.

S

Salesforce Sales Cloud

4.418,000 reviews

Sales teams that need a highly configurable CRM with strong reporting, automation, and an extensive ecosystem—especially mid-market to enterprise organizations with complex processes and multiple stakeholders.

Starting at $25/user/month
Z

Zoho CRM

4.12,800 reviews

SMBs and mid-market teams that want a customizable, automation-friendly CRM with strong value pricing and a broad ecosystem (Zoho apps + third-party integrations) for sales pipeline management, reporting, and multi-channel outreach.

Starting at $14/user/month

Side-by-Side Comparison

FeatureSalesforce Sales CloudZoho CRM
Pricing$25/user/month$14/user/month
G2 Rating4.4 (18,000 reviews)4.1 (2,800 reviews)
Capterra Rating4.44.3
Best ForSales teams that need a highly configurable CRM with strong reporting, automation, and an extensive ecosystem—especially mid-market to enterprise organizations with complex processes and multiple stakeholders.SMBs and mid-market teams that want a customizable, automation-friendly CRM with strong value pricing and a broad ecosystem (Zoho apps + third-party integrations) for sales pipeline management, reporting, and multi-channel outreach.

Pros & Cons

Salesforce Sales Cloud

Pros

  • + Very flexible data model and customization for complex sales processes
  • + Powerful reporting, dashboards, and forecasting for pipeline visibility
  • + Large ecosystem (AppExchange) and strong integrations/APIs
  • + Scales well across teams, regions, and multiple business units

Cons

  • Can be expensive as you move up editions and add-ons (e.g., advanced analytics, CPQ, automation)
  • Implementation and ongoing administration often require specialized expertise
  • UI and feature breadth can feel complex for small teams or simple sales motions

Zoho CRM

Pros

  • + Strong feature depth for the price, including automation and reporting
  • + Highly customizable data model (modules, fields, layouts) and workflows
  • + Broad integration options across the Zoho suite and marketplace
  • + Scales from free/entry plans to advanced enterprise needs

Cons

  • UI/UX and navigation can feel complex as customization grows
  • Some advanced capabilities are gated behind higher-tier plans
  • Setup, data migration, and automation design can require admin time/training